School of Good Health Digital Campaign
In 2013, NBTY launched a company-wide campaign, uniting many of our brands under the School of Good Health promotion. The promotion kicked off with a printed FSI delivered to consumers, then continued with a digital campaign. We produced a responsive website, social media graphics, branded emails and web banners. The campaign was a great success! Below are my original mockups, which differ slightly from the final site, currently inactive until the summer.